Faux Beer Label No. 2



Second in my series of dinosaur themed beers that don’t actually exist. This 100% hand-drawn illustration will be sliced into two colors and screen printed – hand-pulled – hopefully sometime this month and made available on my Etsy site.

This is one of three ideas that my adorable wife helped my come up with over delicious beers on the beach. We were rather amazed that no one (that we know of) has thought of this yet which makes me the first! Suck-it!

Hope you enjoy and stay tuned for more. You can follow me on Twitter and Facebook for updates and random garbage.


Copyright © Robert C. Olson 2015

Velocity-raptor Faux Beer

Dino-Beer Faux Branding


Velocity-raptor Faux Beer

This week Jurassic World launches and I’m going to see it tonight! However, I’ve been sitting on an idea for a while now that fits perfectly into the dino-frenzy you’re about to experience: dinosaur themed beers!

With microbreweries spreading like a delicious plague it occurs to me that no one has yet melded the perfect coupling of dinosaurs and beer (my idea first muthaf***ers). Therefore my wife and I came up with a list of fake beers and today I’m releasing the first of three poster designs I hope to complete this month and get into printing soon.

First up is “Velocityraptor”: with specialty beers on the rise you may have come across the term “velocity” which loosely translates into a blend of stouts, but can sometimes come in strong IPA format – which is very popular in today’s market.

Stouts being among my favorite styles of beer this one had to be a part of the trio and when I walk out of the theaters tonight and tap into a stout I will be thinking about how sweet that Thunder Lizard Beer would taste.

This is my first attempt at a 100% hand drawn image where I even developed my own typeface. While I did straighten out my grade school lines via technology everything was born from the sexy love-making that my hand and tablet made for this design. Inspired by Aaron Horkey’s and Key Taylor’s far superior talents this mutant afterbirth of a tribute to their skill demonstrates both how hard it is to mimic their talents when you are a hack like me and how many hours go in to the detail for such intricate images.

For a useless glue-sniffer like me – I’m guessing it took 100+ hours to get to this point. Stronger artists can do better work in about 120 hours, but I’m working on it, already seeing a big improvement from previous works.

Two more rad designs on the way and I hope to start printing before July. If you are interested in getting a print, let me know and I can start pre-sales on my Etsy site.

Be sure to stay tuned to Facebook and Twitter for updates on the printing.

Oh and let me know what you think!

Video: Drive

[vimeo w=800]

It always comes back to drive. That inner part of your being that pushes you to greater heights.

Father’s Day Is Coming




Father’s Day is on June 21st and what can be better than sharing the legends of film and steel with your own legend – your dad – on his day. This set of matching biker-black prints will enhance any Man-Cave with it’s hand-printed American quality that draws from movie and motorcycle classic legends Marlon Brando and Clark Gable. Get yours today on Etsy and use the code FATHERLEGENDS to get 20% off orders of $30.00 or more until June 20th.

Clark Gable Motorcycle

Feature, Products


The Harley Davidson 1934 RL was born to American legend. Conceived in the wake of the Great Depression and reaching maturity alongside American troops in WWII, this flathead V-twin broke new ground in motorcycle technology while helping Harley emerge as a preeminent manufacturer following the Depression.

Another American classic, Clark Gable, famed for Gone With The Wind, would purchase a RL in 1934 and ride into four of his movies: Chained, Manhattan Melodrama, Men in White, and It Happened One Night.

While Gable has been criticized by some as a dandy, his undeniable charisma and WWII cred flying missions over Europe make it hard to deny that Gable is truly a man apart. Nicknamed the King of Hollywood during his time, Gable and the RL seemed destined for one another.

This is the second in a three-part series offering tribute to the legends of motorcycling machinery and the men that rode, serving as inspiration to whiskey drinking and meat-eating.

Hand-pulled – manly style – means that no two posters are the same. Just like each legend is an individual, each print has it’s own personality, alive with the spirit of independence, freedom, and the dream to ride.

Now available for your man-cave at Etsy.



Copyright 2015 © Robert C. Olson

Printing Idiot

Feature, Products
Motorcycle Screen Print

My first screen print

Time to make the next step, which for me means trying to go from dunce to pro in this slightly idiotic adventure in printing.

Now On Etsy: Robert C. Olson


Etsy is a rad site full of creative people trying to bring some personal love to the world and I’m nervous, but excited to take a small step into this competitive market. Don’t act too impressed, there’s not a lot going on just yet, but in the coming months I’ll be attempting to make my own screen prints based on some of the designs you’ve seen here.

If there’s anything that you’d like to have on your wall, let me know and I’ll work to get it into the store.

Stop by and give me a shout:



Copyright 2014 © Robert C. Olson

Video: Wicked Wolf



It’s the 1st of the month. That means 1st Watch is back with some wicked illustration process reel.

My wife turned me on to Hydro 74 a while back and I really love his style. The self proclaimed purveyor of sin has made a name for himself as an illustrator of all things bad ass. If you like what you see you should check out his site:

Process videos are great for people like me to see how other illustrators do the deed, but I think you’ll like the inside look at what goes into this phenomenal art.

Every month I try to come up with cool videos so if you have any suggestions, let me know.



Copyright 2014 © Robert C. Olson

Wedding: Up Inspired Poster

Schutz Wedding Poster 2014

Schutz Wedding Poster 2014

Our friends recently married with a theme inspired by the Disney movie “Up”and I created this 11×17 digital print as a gift. Congratulations you two!



Copyright 2014 © Robert C. Olson

Today’s Illustration


OffBook: The Art of Illustration

It’s the first of the month again which means you’re 1st Watch video about graphic arts is here!

PBS has a great series for creative occupations called OffBook. While a little quick, it’s great for a shot of creative spirit and a look into the world of makers and shakers like this short on the world of illustration.

Check back on the 1st of each month for more and I am always looking for more inspirational video so please share!



Copyright 2014 © Robert C. Olson