Information Is Not What You Think


In this video by Maya, a design consultancy and communication technology firm, there is a wonderful explanation describing the complexity of communicating information and how difficult it can be to tame it. The job of a designer is to get to the essence of information so that it can bridge the gap between you and your audience members. This often creates a need that we often find hard to achieve: specificity. But pay attention to what your designer is telling you, because as a professional communicator, he should be able to craft the message based on the core ideas that you may not have even noticed.

Two Things To Consider For The Perfect Freelance Match

Business, Graphic Design

Photo by Carsten Knoch

With the world flooded with freelance graphic designers it’s easy to go through several bad breakups. Save the heartache by looking for two important factors.

Contract Is Not A Dirty Word


Photo by NobMouse

Avoiding frustrations with freelancers is easy. Just as long as you can get past a dirty word: “contract”. This touchy subject is one of the most overlooked aspects of project work with small businesses and freelancers, but it’s the best prevention for an aneurysm.

Typography: Quick History


The History of Typography – Animated Short from Ben Barrett-Forrest on Vimeo.

This short provides a great intro to how certain forms of type came into being and demonstrates that form follows function, as the saying goes. This is true of all design and something haunts all designers who constantly seek out refinement. When considering type, it can be good to have a historical perspective. For instance, if you are looking for something with that old flare, you will probably lean toward a Serif font; for a newer edge, San Serif.

Design in Branding


This brief video runs through the design elements contained in design. Very important considerations when building a business, organization, or other entity that you want to become established in a competitive world. Also a good reason to hire a professional *wink-wink*; enjoy!

WordPress Tutorial: Shortening Your Blog


“I would like to make a blog, but I don’t want the home page to run on forever.” It’s a common request that I get from clients, but one that is easy to manage once you know what you are looking for. So, in this tutorial I will go over some of the things you need to know about controlling how your blog displays text. It’s easy, I promise.


With the new iOS released, Twitter is reminding us that they have a new “Header” feature for your feed. This allows you to upload an image to your landing page that will live at the top of your stream for viewers to see and enjoy. Nice for adding to your branding efforts, but a bit awkward.

Here are some tips for adding your own: you can upload an new image by following this path: Settings (gear symbol)/Design/Header. Twitter says that you should format your image to 1200 pixels by 600 pixels (pretty big; a little more than 16 inches by 8 inches).

Since twitter takes your bio and places it in white text, center aligned, right trough the middle of your image, make sure that you don’t have anything white or light colored in the background. It’s best to use the far left or far right side of the frame. Dark-color backgrounds are best, of course.

Here are some fun ideas.

Feature, Tutorials

I Hate Popups


I thought we were in age of internet technology that moved past the infamous popups. With tools like Google Chrome and anti-adware security services, the ability to sift out the garbage should be automatic right? But alas, this annoying feature is costing my interest in certain sites.